Although farmers and farming are often associated with hard work and clean living, the industry overall has always been somewhat dog-eat-dog. Unlike other industries such as pharma, plastics and energy which tend to coalesce and act in concert when challenged by outside forces or circumstances, agriculture too often turns on itself – the proverbial circular … Read More

  TORONTO, Nov. 25, 2020 – Nourish Food Marketing, Canada’s only full-service marketing agency working exclusively with food, beverage, and agricultural clients, in partnership with Kahntact, leading marketers in the agriculture, food, and life science sectors, have released their annual Trend Report. Heavily influenced by the most unusual year of our lifetimes, the 2021 Nourish … Read More

Wow, that was a good afternoon. Last Thursday, at Best of CAMA 2020 (Canadian Agri-Marketing Association), we won the most awards of any organization. It was an especially fulfilling afternoon since we won awards across digital marketing, display advertising, web-site design and other marketing disciplines. We’re integrating cutting-edge digital know-how with deep knowledge of the … Read More

Unfortunately, the COVID economy will be with us for some time. And while we will likely never return to what was once “normal”, there is a way forward that can salvage our food sector. It will take innovation, cooperation, and compromise from all parties, both within the industry and the public. That leaves us with … Read More

From panic-buying, to quarantinis and now health and immunity, Canadians are more focused on the how, where and availability of their food thanks to the covid pandemic. Consumers are adopting vocabulary that’s normally reserved for processors (remember the French Fry fiasco?), and greater interest in local food is shaking up the retail supply model. Kahntact … Read More