Kahntact continues to evolve after winning 10 awards for both agriculture and food marketing at Best of CAMA 2021
Kahntact took home 10 awards at the Canadian Agri-Marketing Association’s “Best of CAMA” awards show last week.
“This year we won with entries that highlighted our expertise in both agriculture and food communications,” says Len Kahn, president emeritus at Kahntact. “The awards cap off a great year as we added new staff and clients and produced stellar work.”
The CAMA awards represent work done in 2021. “We won in traditional media and design categories,” says Len. “And we also won awards for our social media campaigns and web design. We’re being recognized for our work in the newest digital categories.”
The end of 2021 marks another shift at Kahntact as Len’s position at the company continues to evolve. Rhett Hawkins is stepping in to lead as the company’s president in 2022. Len will remain at Kahntact working in a coaching role as well as helping to develop new business.
Excellent teamwork with clients who are willing to try new things produces award-winning creative. This year, Kahntact won seven awards for work done for FMC. The agency/client bond is tight between these two companies which is evidenced by the number of awards they win at CAMA every year.
“We’re seeing our marketing tactics produce quantifiable sales results in the field,” says Krista Henry, marketing communications manager at FMC. “Winning awards is fun and we appreciate that our industry peers are recognizing our hard work but it’s most important that our marketing tactics help boost our bottom line.”
Kahntact also won three awards for more food-related entries. That included two awards for the Nourish Trend Report and a top prize for social media campaign directed at general public for Food Day Canada.
Also among the 10 awards, Kahntact won top prize in the overall industry relations program category for tactics supporting FMC’s unique Clean Fields, Community Yields program. There were also wins in digital categories including social specialty, blogs, and micro-site or landing page.
We won top prize in three categories:
• Billboards or other out-of-home for Aim EC herbicide
• Overall industry relations program for our Clean Fields, Community Yields program
• Social specialty for our Let’s Talk Shop national contest
And we took home the certificate merit for the following:
• Exhibits for the FMC March Classic – Virtual Tradeshow Booth
• Promotional item for the Soda Stream retail premium supporting Travallas herbicide
• Logo design for the Let’s Talk Shop national contest logo
• Micro-site or landing page award for the FMC Virtual Plot Tour
CAMA is the national organization that connects Canada’s agri-food marketers and communicators. All the top companies and organizations in the agriculture industry submit entries.
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Kahntact president, Len Kahn, spoke with Professor Michael von Massow, Ontario Agricultural College (OAC) Chair in Food Systems Leadership at the University of Guelph, for the Food Focus podcast on predictions for food trends in the agriculture industry for this year. Listen here.