From panic-buying, to quarantinis and now health and immunity, Canadians are more focused on the how, where and availability of their food thanks to the covid pandemic.
Consumers are adopting vocabulary that’s normally reserved for processors (remember the French Fry fiasco?), and greater interest in local food is shaking up the retail supply model.
Kahntact president Len Kahn and Jo-Ann McArthur, president of Nourish Food Marketing, discuss how the pandemic has accelerated production and consumption trends in this presentation from Canada’s Digital Farm Show.
As food production evolves with the continuation of the covid pandemic, watch to find out what they are hopeful for in the near future.
Unfortunately, the COVID economy will be with us for some time. And while we will likely never return to what was once “normal”, there is a way forward that can salvage our food sector. It will take innovation, cooperation, and compromise from all parties, both within the industry and the public. That leaves us with … Read More
In the 2020 Nourish Trend Report we examined three “smaller” trends in Canadian agriculture. The trend to serve more local food in public institutions. The urban food movement – that’s finding innovative ways to bring local food right to where the consuming public is. And the trend of increasing consumer interest and engagement with modern … Read More
by Len Kahn, founder, Kahntact In our 2022 Nourish Network Trend Report released last November, we tackled the question of whether the Canadian farm economy was vulnerable to a downturn driven by external forces. The main concerns were macroeconomic uncertainties and supply chain disruptions associated with the fifth wave of the COVID pandemic. Since then, … Read More