Jo-Ann McArthur of Nourish Food Marketing and Len Kahn of Kahntact Marketing outline 2020 food trends in Canada from a sustainability lens, and what impacts the Covid-19 pandemic have had on consumer food purchasing decisions. See their presentation with the Canadian Roundtable of Sustainable Beef below:
You can also watch it here.
Food waste is definitely a ‘thing’ – a recent U.N. study found that the average Canadian wastes 79 kilograms of food per year. And as Jo-Ann notes in her May article, we may be wasting 13.5% more food at home since the start of the pandemic. A recent article by Reynold Bergen in Country Guide notes … Read More
Farming has traditionally been a family-driven, labour-intensive enterprise. And while the family part is still true — it’s estimated that 98 percent of Canadian farming enterprises are family owned — a scarcity of farm labour has increasingly become a challenge in recent years. Is the time ripe for the rise of robotics in agriculture? As … Read More
by Rhett Hawkins, president, Kahntact Choosing the right agency can be one of the most important drivers of success for a business. Choose the perfect agency partner, and you’ll enjoy a long relationship that becomes more fruitful as the agency learns your business. Choose poorly, and you’ve wasted a lot of people’s time and company … Read More