This week, I had the pleasure of being interviewed by fellow OAC alum Mike Brine, agri-business specialist at Trillium Mutual Insurance Company, for his Podcast The Back 40. Our topic: marketing and branding your farm. You can check out the full podcast here, and for convenience, I have included the Coles Notes version below. And … Read More

  TORONTO, Nov. 25, 2020 – Nourish Food Marketing, Canada’s only full-service marketing agency working exclusively with food, beverage, and agricultural clients, in partnership with Kahntact, leading marketers in the agriculture, food, and life science sectors, have released their annual Trend Report. Heavily influenced by the most unusual year of our lifetimes, the 2021 Nourish … Read More

The advent and proliferation of social media have allowed news, data, information, fact and opinion to spread and morph faster than at any time in history. Along the way, myths, conspiracy theories and plain old-fashioned mistruths tend to replace facts, science and expertise. In many instances, a simple lie is easier to digest than a … Read More