What lessons does the past hold as the farming community and industry prepare to meet the challenges of the COVID-19 crisis? Overall, agriculture remains resilient in the face of adversity – it has dealt with and recovered from disease challenges and closed markets before. Let’s review some essential case-studies. Perhaps the best-known epidemic to hit … Read More

Jo-Ann McArthur of Nourish Food Marketing and Len Kahn of Kahntact Marketing outline 2020 food trends in Canada from a sustainability lens, and what impacts the Covid-19 pandemic have had on consumer food purchasing decisions. See their presentation with the Canadian Roundtable of Sustainable Beef below: You can also watch it here.

The most recent Census of Canadian Agriculture (conducted in 2016 – https://bit.ly/2WDqadp) paints a picture of the Canadian farming landscape that we have become quite familiar with: fewer but larger farms farms that require ever more capital in order to operate an aging and still mostly male operator profile (although the proportion of female operators … Read More