In 1984, seeking to raise brand awareness and gain a competitive advantage against larger, more established fast-food chains like McDonald’s and Burger King, Wendy’s launched what would soon become an iconic advertising campaign using the catchphrase “Where’s the Beef?” (If you’re too young to know it or  need a refresher, click here to watch the … Read More

  TORONTO, Nov. 25, 2020 – Nourish Food Marketing, Canada’s only full-service marketing agency working exclusively with food, beverage, and agricultural clients, in partnership with Kahntact, leading marketers in the agriculture, food, and life science sectors, have released their annual Trend Report. Heavily influenced by the most unusual year of our lifetimes, the 2021 Nourish … Read More

Unfortunately, the COVID economy will be with us for some time. And while we will likely never return to what was once “normal”, there is a way forward that can salvage our food sector. It will take innovation, cooperation, and compromise from all parties, both within the industry and the public. That leaves us with … Read More